Library helps get new drone business off the ground
Jamar Williams is CEO and Founder of PromoDrone, a San Diego group pioneering the use of drones to deliver advertising messages. Jamar has a background in banking and has a passionate interest in music and innovation. Originally from Baltimore, MD he discovered drone technology when he was introduced to the schematics of a “build your own” drone while recording a music video in San Diego. He became interested in starting a professional firm that could use drones to capture aerial photography and video.
He realized there was an untapped market for drones to provide promotion but was unsure how to move forward with his ideas. The constant attention he received while flying his drones for photography gave him the idea to attach marketing and promotional advertisements to the device to capitalize on the engagement.
PromoDrone’s aerial drone banner system was originally created using rudimentary designs drawn up at mostly Jamar’s kitchen table. Early on they paid a 3D printing firm to produce parts, some of which cost over $100 apiece. As a start-up firm, Jamar said those costs were becoming prohibitive. In 2018, they learned of the Library’s Innovation Lab with free 3D printing and scanning equipment and Library staff ready to help. This was a game-changer for the company.
Jamar and the PromoDrone team spent several months in the Lab printing parts for their design. Jamar said the Library staff were supportive. They explained the 3D printing technology and what it could print. Library staff helped to troubleshoot printing problems and helped them perfect their current design.
This helped jump-start PromoDrone and gave the team valuable insight into the 3D printing process. Jamar said that the company is currently patent-pending on not only the concept of drone advertising but also its applications and processes. A significant competitive advantage.
PromoDrone has been busy with new clients, expanded into global licensing, and the future is looking bright for their business. The company continues to grow with new team members and in addition to the drone advertising, the firm also can use drones to provide real-user event marketing analytics.
“It all started here,” Jamar said from the Library’s Innovation Lab.
To learn more about PromoDrone, visit HERE.